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About Melissa

Clayton Family
Clayton Family

When I started Tiny Tags, I was just starting my motherhood journey. My heart was overflowing with love for the little boy I held in my arms, and I couldn’t think of a better way to express all that pride and joy than to wear his name on a necklace. On a whim, I decided to make my own—and so began Tiny Tags. 

Now, over ten years later, what started as a hobby has turned into my life’s passion - creating beautiful jewelry that celebrates your child and tells your story.  Over the years I have received countless emails hearing what Tiny Tags has meant to you. Stories ranging from a toddler enthusiastically searching for his name on his mom's Tiny Tags to a mother holding her Tiny Tags for strength as she watches her son leave for the military. Every Tiny Tags has a story and we have been honored to tell yours. 

I think the most unexpected gift Tiny Tags has given me is the personal healing from my own past. I was raised by my father while my mother struggled to show up for us—a truth that was hard for me to understand as a child. My mother carried so much guilt for not raising my sister and me.

It is only now, after the relationships I have made through Tiny Tags and the hundreds of stories I have heard, that I’ve come to fully understand my own mother’s journey. I can see now that  my mother’s struggles weren’t because she didn’t love me, but because she didn’t love herself.

Sadly, my mother passed away from alcoholism when she was just 56. When I look back at our relationship, I find solace that she knew how much I loved her and I knew she loved me.

My experience with my mother propelled much of what Tiny Tags is today. My mission is to create a community that supports and uplifts women by recognizing that we have to love ourselves before we can fully love others. It is my hope that Tiny Tags is and continues to be a place to share real, vulnerable truths about this incredible journey of motherhood. A place where we can inspire and lift each other up by sharing our stories. A place that recognizes our children do not need perfect mothers, but present ones. And most importantly, a place that focuses on what really matters in life—love and the incredible gift of a child. 

To our faithful Tiny Tags family: Everything this company is today is because of you and the community we’ve built together. Every heartfelt story and every mother I have cried with or celebrated with has become a part of who I am today. The last decade has changed me from the inside out, and I feel so fortunate to be on this journey with you.

- Melissa Clayton, CEO + Founder

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“I’m so in love with my tiny tags necklace, and the customer service at tiny tags is also so incredible! I needed assistance more than once, and they went above and beyond every time for me! xo”

Mariah Z.

"Beautiful, I love it, it has meaning, very classy and will be a staple item in my jewelry collection."

Jacqueline M.

"I will never take this necklace off. Three boys and along came a girl! Yes, I bought this for myself. A present for me! Thank you- I love it!"

Lisa B.

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